Planet Sports
Planet Sports is an e-commerce shop for sport articles. The main target groups are young sportsmen and streetwear lovers who enjoy skating, surfing, snowboarding, those with a general interest in all outdoor activities; combined with a sense of fashion.
THE TASK
Create a seamless and engaging shopping experience for Planet Sports’ e-commerce platform across all devices.
THE PRODUCT
A responsive e-commerce store targeting young sports enthusiasts and streetwear lovers, featuring checkout, product details, purchase confirmation, cross/up-selling, site search, navigation, videos, and pop-ups.
MY CONTRIBUTION
Conducted user interviews, developed personas & szenarios, and mapped customer journeys.
Developed design solutions following the Design Thinking process: evaluate, define, ideate, design and test.
Designed core app flows (checkout, product pages, navigation) and supported cross-team collaboration (DesignOps, Quality Assurance).
Created early wireframes, sketches, and final mockups.
Facilitated hallway testing to validate designs and iteratively improve usability.
Presentation of solutions for stakeholders.
Tools, I’ve used:
Pen and Paper (Initial Sketching and Brainstorming)
Adobe XD & Sketch (Wireframing & Prototyping)
Google Analytics (analytics & performance insights)
Asana (project management)
Adobe Creative Cloud (design & image editing)
